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Location: Livonia, Michigan, United States

I first became involved with real estate in 1981 when my wife gave me a choice of ballroom dance or real estate classes. I chose real estate, and began buying properties as rental investments. Over the years in working with real estate, I have purchased in excess of 3,500 single-family homes and pick up the name Mr. Lease Option. My web is www.mrleaseoption.com I teach over 40 real estate investment seminars a year, and running investment club www.megaeventingevent.com keeps me on the go.

Thursday, January 18, 2007

Unleash The Ppwer Of Attention Grabbing Copywriting For Generating Internet Marketing Dollars

Learn the secrets of the pros when it comes to copywriting. Unleash the power of attention grabbing copywriting in your online marketing campaign.


Remember, you need a name for your list. You need a list name because many websites will request this information. The name for your list is up to you. It is set up primarily for internal use. It is best to name your list after your niche.

Having attention grabbing copywriting in your online marketing campaign is the key to success. This is accomplished by two things that you need to have in your marketing copy. You need to figure out a name for your list and a 15-30 word headline. The purpose of this marketing copy is to drive traffic to your website. You want customers to subscribe to your list.

Your 15-30 word headline needs to grab a website visitor’s attention. You need persuasive, eye catching headline copy to achieve this task. A great way to write your headline is to include “Power” words.

Examples of Power Words include:
Power
Secrets
Unleash
Proven
Success
Free

Power Words and Phrases are effective because they prompt Internet website visitors to take action.

Writing marketing copy can be easy if you believe in your product. Don’t let limitations or negative thinking complicate the process. Be truthful in your marketing copy. You need to be able to explain why Internet visitors should “know” more about your product. You are not selling your product in your headline. You are simply garnering interest for your product. Many people will be turned off by an instant sales pitch. First, you want to entice them with an attention grabbing headline. Let the customer read about your product. Then after that you can sell your product or service.

Think about how the television news works. They have teasers during the commercial breaks before the news. The teasers are meant to capture your attention. The news doesn’t give you the full story right off the bat because they want you to watch the entire news. They constantly send preview teasers so you will be interested in watching the entire news program.
Do not use too many power words. Too many power words will lessen the impact. Plus, too many power words may not create a sentence that reads smoothly. Avoid writing the headline in bold. Bold can wreak havoc on the eyes and can turn away many potential subscribers.

Take the time right now to sit down and write your marketing copy. It doesn’t have to be perfect yet, you just have to get started. Don’t forget to use power words to increase the effectiveness of your copy.


Matt Bacak’s help is the inside edge you need to become a successful email marketer. There's no obligation and no hype. Just secret tips and strategies to make your ezine explode with subscribers. To get this information visit: http://www.powerfulpromoter.com or http://www.promotingtips.com

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